Staff: Jacob A. Rohde, Ph.D., M.P.H.
Jacob A. Rohde, Ph.D., M.P.H.
Cancer Prevention Fellow
jacob.rohde@nih.gov
240-276-6638
Jacob Rohde, Ph.D., M.P.H., is a Cancer Prevention Fellow in the Health Communication and Informatics Research Branch of the Behavioral Research Program.
Dr. Rohde's research predominantly focuses on tobacco control. To date, much of his work has investigated how health communication can be most effectively used to discourage vaping, particularly among youth and young adults in the US. Dr. Rohde's other research interests include computational social science, network analysis, and social media.
Dr. Rohde earned his Ph.D. from the University of North Carolina at Chapel Hill. His dissertation developed and tested a support-based eHealth intervention that sent illness management information to people with inflammatory bowel disease. He also holds an M.P.H. from Harvard University, an M.A. from Boston University, and a B.A. from the University of Wisconsin at Milwaukee.
Current and/or past BRP mentors include Heather D'Angelo.
Research Areas
- Health communication
- Message design
- Tobacco prevention and control
- Social media
- Social network analysis
Selected Publications and Presentations
- Rohde JA, Noar SM, Sheldon JM, Hall MG, Kieu T, Brewer NT. Identifying Promising Themes for Adolescent Vaping Warnings: A National Experiment. Nicotine Tob Res 2022 Aug 6; 24(9):1379-1385.
- Rohde JA, Fisher EB, Boynton MH, Freelon D, Frohlich DO, Barnes EL, Noar SM. A Self-management SMS Text Messaging Intervention for People With Inflammatory Bowel Disease: Feasibility and Acceptability Study. JMIR Form Res 2022 May 6; 6(5).
- Rohde JA, Noar SM, Prentice-Dunn H, Kresovich A, Hall MG. Comparison of Message and Effects Perceptions for The Real Cost E-Cigarette Prevention Ads. Health Commun 2021 Sep; 36(10):1222-1230.
- Rohde JA, Barker JO, Noar SM. Impact of eHealth technologies on patient outcomes: a meta-analysis of chronic gastrointestinal illness interventions. Transl Behav Med 2021 Feb 11; 11(1):1-10.
- Rohde JA, Noar SM, Mendel JR, Hall MG, Baig SA, Ribisl KM, Brewer NT. E-Cigarette Health Harm Awareness and Discouragement: Implications for Health Communication. Nicotine Tob Res 2020 Jun12 ; 22(7):1131-1138.
To request edits to this profile, please contact us at ncidccpsbrpadvances@mail.nih.gov.